Parnas Tower IPA 2015 Submission (2024)

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Parnas Tower SEOUL, SOUTH KOREA INTERNATIONAL PROPERTY AWARDS MIXED-USE ARCHITECTURE

Parnas Hotel, an owner and operator of luxury hotels, commissionedKMD Architects and Chang-jo Architects to design its signatureParnas Tower in Seoul, Korea. Currently under construction, the mixed-use, 38-story edifice consists of office space, a fitness club, and an upscalehotel. Parnas Tower embodies the Parnas brand and energizes theGangnam-gu District through the building’s close proximity to WorldTrade Center Seoul and public transportation nodes.

ADESIGN BRIEF +SITE CONSIDERATIONS

Tower Ground Floor Jamsil Sports Complex Project Site Access to Below Ground Trains, Existing Retail & Parking Source Image: Google Earth1. Describe the design brief including client’s main solution reflecting the client’s desires and requirements City Air Terminal, department stores and Samseong requirements including occupancy and facilities required. for the mixed-use tower including offices, a health club Underground Train Station. The hotel includes 138 and hotel accommodations. premium guest rooms, Sky Lobby on the 32nd floor, aResponding to a trend of increasing tourism, restaurant and bar, and fitness area with spa services.international conferences, and luxury, six-star Serving as an icon of the Parnas Hotel brand in Korea, The office component offers a superb location withaccommodations, Parnas Tower provides “blissful and the tower’s design responds to the site context and large, open floor plates and is targeting LEED® Goldinspiring” experiences for their discriminating clientele. neighborhood including the Grand Intercontinental Seoul certification.KMD Architects and Chang-jo Architects designed a Parnas, COEX Convention Center, World Trade Center,

2. Show concepts, sketches and any evolution in the design The evolution of the project through the design phases engulfs this bustling urban core. Reaching up to such process; mention what may have influenced or inspired has resulted in a svelte yet sturdy building connecting the great heights, the monolithic Parnas Tower embodies the direction of the design. sky to the earth. As the design team explored options, the promise and greatness of the hotel’s namesake: the ultimate inspiration came from the emerging and Mount Parnassus from Greek mythology, home to the growing Trade Center district and the energy that inspirational Muses.

Option 1 “Rising” Option 2A “Infinity”Option 2B “Infinity” Option 3 “Dynamic”

Monolith Sculpt Svelte Sky & Earth Function3. Highlight the client approved design and give reasons The approved design was the “Infinity” concept, which why this design was selected. the client selected based on its aesthetic, building performance, budget and schedule adherence, and ability to meet the necessary project requirements.

BLOCATION

Project Site Hyundai City Airport Oakwood COEX Department Tower Premier Hotel Intercontinental Hotel Store Teheran-ro 87-gil City Air Terminal Grand COEX Convention Center Intercontinental Seoul Parnas Hotel Teheran-ro Bongeunsa-ro Trade Tower ASEM Tower Millennium Plaza/ Yeongdong-daero Subway Entrance N Jamsil Sports Complex Source Image: Google Earth N Source Image: Google Maps1. Provide details of the location and the position of the The project is located at 159-8, Samseong-dong,project within the site. Gangnam-gu, Seoul, Korea. Bounded by major streets on three sides (Yeongdong-daero, Teheran-ro, Bongeunsa- ro) and Teheran-ro 87-gil, the tower sits on a relatively flat site in World Trade Center Seoul. The tower is sited on the northern edge of the block in order to maximize sun access to its plaza.

Seven Luck COEX Casino Intercontinental Hotel Oakwood ASEM Tower Premier Hotel City Airport Site View from West Source Image: Courtesy of Park Hyatt Seoul Tower Trade Tower COEX Convention Center HyundaiDepartment Store City Air Terminal Grand Intercontinental Seoul Parnas Hotel COEX ArtiumParnas Tower Millennium Plaza/ Footprint Subway Entrance Site View from North Source Image: www.miceseoul.com2. Provide outline details of any surrounding buildings and the main public transportation line in Seoul. Moreover, 3. Show the finished concept in relation to its surroundings if your design had to follow any local vernacular building the nearby CALT (City Airport Logis & Travel, Korea) using photos, maps, site layout, CG imagery.styles. connects Parnas Tower with the world by providing off- site baggage check for air travelers and limousine ridesWithout a doubt, this neighborhood is a major hub for to and from the Incheon International Airport.business, retail and tourism. The Grand IntercontinentalSeoul Parnas, COEX Convention Center, Hyundai The area immediately around the center is fairlyDepartment Store, ASEM Tower, and the Trade Tower open and marked by mid-rise buildings occasionallyare all nearby. Once completed, Parnas Tower will be punctuated by high-rise towers. Farther to the east,the second tallest building in Seoul’s Financial District, there is another urban core of skyscraping high-second only to the Trade Tower itself. A design challenge rise buildings, and future plans include extendingfor the team included designing in, around and above the development to bridge these two commercial areasSamseong Subway Station which connects the district to together as the city grows.

CARCHITECTURE+ USE OF SPACE

Typical Office - 6th–26th Floors Fitness - 28th–30th Floors Hotel Lobby - 32nd Floor Typical Hotel Floor Sky Lounge Fifth FloorHotel Lobby Sky Lounge Lobby Second Floor Third Floor Fourth Floor Public Lobby Office LobbyGround Floor1. Provide floor plans of a single unit and a plan of the COEX Mall creates a welcoming landscaped plaza whendevelopment if applicable. Guidelines: full plans are not walking up to the hotel. For vehicular building access,required for this section. a passenger drop-off zone runs the length of the doors outside the Hotel Lobby, and there is also undergroundThe existing intersection of two major pedestrian parking available.footpaths from nearby Samseong Subway Station to the

Office Elevator Lobby 38th Floor Garden Perspective Sky Lounge (39th flr) Restaurant (38th flr) Observatory Hotel - Typical (32nd–37th flr) Hotel Lobby (31st flr) Lobby Club Fitness Lobby (30th flr) Restaurant Club Fitness Typical (28th–29th flr)Hotel Elevator Lobby Sky Lounge Atrium PIT/Rescue Area (27th flr) Boutique Office (24th–26th flr)Once inside, a grand, two-story lobby gives visitors components: office, fitness/spa, and hotel. The hotel’s Office (6th–23rd flr)and guests a sense of arrival to the building. As a high- two top floors are comprised of a sky lounge and Lobby (Ground)rise tower, elevator traffic has been well-orchestrated restaurant providing breathtaking views of the Han River Vertical Circulationto maintain flow, security and easy access from top to and Downtown Seoul.bottom of the building. The floors follow typical use planning by type (hotel,Building functions and uses are bundled together office or fitness, among others).following the building’s verticality in three main

Elevator System Existing Retail Existing Parking, Subway Train Access2. Show the key areas of the overall design including renderings of the facilities, including exterior and interior. (following pages)

Hotel Lobby

Office Lobby

Observatory Atrium Lobby View 38th Floor Garden Perspective 2Office South Canopy Perspective 1 Office South Canopy Perspective 2

DINING BATH BEDROOM LIVING Typical Hotel Room Layout - 47 m2 Typical Hotel Room Layout - 98 m23. Show a typical room layout demonstrating the use of space.

DAPPEARANCE+FINISH

1. What are the main materials used in the To keep the elegance and sleek design for the tower, we The building’s elevations are inspired by the juxtaposition appearance and finish of the structure? In addition used the following material palette in the appearance of of soft and hardness, and old and new. Stainless steel to listing the materials, show renderings, CGI or the structure: screens on the façade are used to achieve the desired photography to give an impression to demonstrate effect. Spandrel glazing of different colors adds a the final appearance of the design. Guidelines: •Channel Glass horizontal element which breaks up the vertical nature computer aided design is permitted. •Insulated Glass Units of the facade, and lends it a more human scale. The •Aluminum Curtain Wall System vertical mass of the building is softened by incorporating •Metal Plates rounded edges at opposite corners of the building •Composite Metal Panels facade. Vertically, thin areas of the building have been •Stone sculpted away for a modern elevation baring subtle nuances for the discerning observer to enjoy.

Interior Office MaterialsSPC-2a/WD-2 Specialty ceiling with wood veneer— WD-1 Wood floor—cafe flooring—whiteoak, ashen architecture series I, “Aria”.specialty lobby ceiling typical—custom matched wood taupe color.veneer. MP-10 Metal panel—bonded aluminum with natural STN-2b Limestone polished—lobby floors and lobby patina, stainless steel, “Chardonnay” pattern, seastonePT-3 Paint—KM46 acoustic white. and elevator lobby base typical—Gascogne Beige. finish.MP-9 Metal Panel (elevator ceiling)—fused nickel silver, WD-2 Wood veneer—lobby desk, ceilings as MP-11 Metal panel (elevator hall)—stainless steel,screen pattern “Scape”, seastone finishes. designated—lolo T2.002 by Tabu with one clear coat. pattern, “Cinch”, “seastone” finish.MP-7 Metal panel (elevator frame and interior)— GL-A Custom wall glazing/system (elevator lobby MP-5 Metal panel (elevator door)—stainless steel, eco-stainless steel, seastone finishes. walls—3/8 thick, monolithic laminated/tempered glass etch pattern, “Thatch”, seastone finishes. architecture series I, “Trattini”.STN-2a Limestone polished—entry floor—pompignan, MP-8 Metal panel (elevator handrail and interior)—fusedpolished. GL-B Custom wall glazing/system (elevator lobby white gold, satin finishes. walls)—3/8 thick, monolithic laminated/tempered glass

Interior Hotel MaterialsWD-4 Wood veneer: walls and lobby desk—black oak CT-1 Ceramic tile matte finish—style “Plate”, color, CPTT-5 Broadloom carpet—pattern: “craftsmen curve”SG unfinished. rusty. STN-2b Limestone—gascogne beige, honedWD-2 Wood veneer: Lobby desk, ceilings as STN-2b Columns: Limestone—Gasocgne beige, honed.designated—lolo T2.002 by Tabu with one clear coat, SSP-1 Decorative panel—zen wave 204 dbmFSC product. STN-3a Not used. STN-4 Slate—”Clifton Slate” natural cleft face/gaugedPT-3 Paint—KM46 acoustic white. MP-5 Metal panel (elevator door)—stainless steel, eco- black/sawn edge etch pattern, “Thatch”, seastone finishes.GL-F Decorative glass—”Vivid stone Opal Onyx” STN-8 Limestone—St. Petersburg/Strated Chiselstandard finishes. MP-8 Metal panel (elevator handrail and interior)—fused white gold, satin finishes. GL-E White backlit glass—Monolithic laminated/STN-5 Porcelain tile—SOHO Anthracite Modulo Mesh- tempered pulp studio, etched finish to face light source.Mounted Mosaic. WD-5 Walls: wood veneer—wenge, quarter cut, joint: book matched, 3 coat urethane finishes. PT-3 Paint—KM46 acoustic white.

ESUSTAINABILITY, ENERGY CONSERVATION,ENVIRONMENTAL, USE OF RENEWABLE ENERGY,INNOVATION

Energy Flow Diagram: Buro Happold1. What materials and design elements are used to reduce gain. Outside, permeable paving in the plaza manages 4. Describe any innovative technology used in the the buildings energy consumption? run-off. construction.The Parnas Tower is designed for LEED® Gold 2. What methods or materials are incorporated into the Construction is currently underway and beingcertification upon completion as part of the client’s design to use renewable energy? managed by Chang-jo Architects and GS Engineering &initiative to receive recognition for an environmentally- Construction on site. For this project, the team usedfriendly development while achieving high design. To this Solar panels and a groundcoupled heat pump system Autodesk® Navisworks® Manage, Autodesk® AutoCAD®end, sustainable design strategies have been integrated will be installed in the building, which will enable it to MEP, Autodesk® Revit® Architecture, and Autodesk®into this project on multiple levels. The low-VOC provide 7% of the expected energy consumption from Recap software. The team has created a “live” 3D modelbuilding materials were selected for durability, security renewable energy sources. Greywater and rainwater using Revit Architecture in the design phase, whichand ease of maintenance, always keeping within the capture are also incorporated into the design. has since been integrated with Navisworks® Managegoal to meet the client’s needs. Special efforts were to identify and coordinate clashes and interferences.made to incorporate non-toxic paints, materials and 3. List any environmentally friendly and/or sustainable Autodesk® ReCap captures accurate data from a laserfinishes throughout. Achievements in water efficiency, construction materials used. scan of the site and construction progress which isenergy, material resources, and indoor environmental uploaded for analysis on-site with Autodesk® BIMquality have poised the building to target LEED® Gold •Energy Efficient Lighting 360TM Glue® cloud-based software. These uses ofcertification. •Low-e Glass and Sunshades innovative technology have allowed the project to move •Low-flow Plumbing Fixtures forward with minimal delays and an internationally-Furthermore, the building shape, orientation and •Energy Efficient HVAC Components located team.fenestration provide plentiful natural light into interior •Heat Recovery Ventilationspaces without exposing the building to unwanted heat

FSAFETY + SECURITY

1. List all features included in the property which improve 2. Describe the fire prevention and suppression systems. Fire Suppression systems comprise:the safety and security of occupants and highlight any ofthese measures which go beyond the minimum required by The designed solutions for life safety in the building will •Automatic sprinkler systemsbuilding code/law. be a combination of services equipment and architectural •Fire standpipe and hose systems design. This will include sprinkler systems, automatic fireParnas Tower is designed to meet the criteria of the detection systems, stair pressurization, refuge systems, Fire Management systems comprise:International Building Code, which in certain instances refuge areas and fire separation as determined by thesurpasses the minimum jurisdictional requirements for Fire Engineer. Fire control systems are made up of •Smoke management systemsfire and life safety, exiting, and security. Specific details detection and alarm systems, fire suppression systems •Pressurization systemson the subject are not available at the time of this award and fire management systems. •Emergency electric power systemssubmittal, but they include emergency evacuation paths •Automatic elevator recall systemsand plans, floor-to-floor access limitations to public, and Fire Detection and Alarm systems comprise: •Communication and alarm notification systemshotel door key protocol. •A central fire command center. The location of the •Smoke and heat detection in all areas of the building fire command center shall be agreed with the local •Manual call points Fire Authorities. •Voice Evacuation system

© 2015 KMD Architects | Chang-jo Architects